This year, big brands have showcased their exceptional creativity in Halloween print advertising. From spooky and witty imagery to clever wordplay, these advertisements have embraced the spirit of the season with a fresh twist. Pepsi have capitalised on their rivalry with Coca-Cola, while others, such as McDonald’s and Colgate have employed inventive designs to leave a lasting impression. Overall, these print ads have been a delightful treat for consumers, captivating them with clever and memorable campaigns that make Halloween even more exciting.