'Tis the season to be jolly... yet again! Given NrG is the thinking persons' agency, we're possibly too serious at the best of times (after all, we're spending your company's money!). So, lighten up, and spread the goodwill we say, nothing too complicated or clever, just something in time with the times, something fun. And that might depend on your sense of humour.
We've got but quick a message of hope for the new year, entrusting the universe that 2012 will be the beginning of world consciousness for peace, harmony and environmental commitment.
To complete the current year, we're offering a range of 30 second tvc's that the creative team deemed funny. They begin with a twist on the Christmas countdown usually done by the young ones and finish up with what can be seen as a young adults morning ritual... when they have a little too much celebrating.
John Lewis - Christmas Countdown
Sky Movies - Christmas
Bonds - 12 Days of Christmas
Harvey Nichols - Walk of Shame
e-Sight is our collection of 'wisdom'. We hope you find these e-Sights informative,
thought provoking, or at the very least entertaining. If you would like to subscribe
to e-Sight please click here.
Archives
Issue 1 - 'Discover the DNA of your brand' click here.
Issue 2 - 'Santa's troubles' click here.
Issue 3 - 'Best practice marketing advice from our customers' click here.
Issue 4 - 'Viral Marketing... a developing media channel' click here.
Issue 5 - 'Acknowledging a wart' - profiting from honest advertising click here.
Issue 6 - 'Military Strategy in Advertising' click here.
Issue 7 - 'Acceleration of Communication' click here.
Issue 8 - 'Recency Planning' click here.
Issue 9 - 'Another Christmas Fairytale' click here.
Issue 10 - 'German engineering drives global brand success' click here.
Issue 11 - 'The Body as Billboard - Your Ad Here' click here.
Issue 12 - 'Re-calibrating brand values and winning back trust' click here.
Issue 13 - 'Creative plagiarism and the YouTube dilemma' click here.
Issue 14 - 'Marketing during a recession' click here.
Issue 15 - 'The Vegemite Effect' click here.
Issue 16 - 'The Evolution of Brands' click here.
Issue 17 - 'Keep your hat on... it's Christmas!' click here.
Issue 18 - 'Consumer Trends 2010 - Part 1!' click here.
Issue 19 - 'Consumer Trends 2010 - Part 2!' click here.
Issue 20 - 'Mass Mingling - Another Online Revolution' click here.
Issue 21 - 'Does sex sell in advertising?' click here.
Issue 22 - 'Maturialism - time to loosen up a little!' click here.
Issue 23 - 'Understanding the New Consumer' click here.
Issue 24 - 'Let's hear some Christmas cheer' click here.
Issue 25 - '5 Lessons from NABs Marketing Campaign' click here.
Issue 26 - '10 Marketing Lessons from the Royal Family' click here.
Issue 27 - 'Honest Logos' click here.
Issue 28 - 'Sponsorship: All fun and games?' click here.
Issue 29 - 'Retail Renaissance' click here.
